A great process leads to a great design.

Hi there!

I’m Rafaela Almeida, a Product Designer based in Seattle with 10 years of experience in e-commerce. I have practical experience in user-centric research (usability tests, benchmarking, card sorting, user interviews), interfaces and prototypes (new design systems, interface accessibility, front-end limitations, ultra-detailed documentation and specs), and structured information architecture (wireframes, user flows, site maps).

I’m passionate about crafting intuitive and delightful digital experiences. My journey through different companies and meeting people from various backgrounds has given me a vision of how design can move us and help us go beyond our limits.

In the early stages of my career, I applied design thinking practices to solve problems. It’s not just the methodology that makes everything easier, but how the process inspires you.

You can check my resume to see where I’ve been. For further details you can also visit my LinkedIn profile.

Though I’ve been out there for some time, I’m still eager to keep learning and discovering how the process can create efficient results.

Thank you for exploring my portfolio. I’m thrilled to share a bit of my journey with you and look forward to sharing more as I discover. Feel free to reach out—I’d love to chat, whether it’s about work or just for a coffee in Seattle.


Let’s Connect!

my work

Designed by me 💜